A couple weeks ago in my InDesign class we were assigned a new project to design our own four page newsletter. It could be on anything we wanted as long as it featured at least two articles, multiple pictures with captions, our own
bezier curves, along with several other components.
I decided to do my newsletter for people interested in the world of tattoos. I simply called it "The Tattoo" and pulled four interesting articles off the web along with pictures to go with them.
Let me just tell you... designing a layout of type can be tedious. Any little movements can cause you to take ten more steps to perfect it.
I had come up with an OK layout... but I wanted it to be more than just OK. I was at a stand still, kind of like writer's block but for a designer. Something wasn't clicking. The harder I tried the more frustrated I became. It was just stale and I knew I needed to put in some serious time to turn it into what I knew it could be.
Keep in mind, this was all happening right around when my aunt passed away, actually it was the day my aunt passed away that the project was due. I went into class early knowing I needed to finish it that night... so the pressure was on.
Innocent Paul was critiquing me, trying to give me tips and advice to make it better... but instead of sucking it up and pushing through, I acted a fool (a hormonal fool to be fair) and broke down in tears, left school and headed straight home.
I resembled something like this:
UGH...
It's hard to clearly explain to your husband why you are stressing during the design process. I tried calling during the car ride home and it was useless. I can't explain to him why I'm frustrated about bezier curves because then I get even more annoyed while I'm trying to explain what the eff a bezier curve is...
"It's a stupid curvy line thing and I DON'T GET ITTTTT!!" *WAHHHH*
"...Baby, just relax. You can do it..."
"NO I CAN'TTTTTT.... IT'S TOO HARDDDD" *WAHHHH*
I seriously don't even know how he puts up with me sometimes.
So after my hissy fit I got to work (I confess... there were more tears and tantrums). I took several breaks in between the hours and ended up staying awake working well after midnight finishing the newsletter to my idea of perfection.
So you be the judge... was it worth my tears?
In the end I think it was. My instructor gave me 100% :)
My challenge with this design was trying to create a cohesive flow throughout the articles by introducing repetitive elements that would connect the dots. I started working on that bezier curve (the spermy looking line with heart ends) and that helped create a flow so the articles looked as if they belonged together. I also added that pink ink splatter throughout so there was some repetition going on and a link back to the newsletter's name/logo.
As tedious as this is, I really love this kind of design work. It's all about fixing the tiniest little flaws, paying close attention to every detail, creating good balance and interest, and finding solutions. It's a challenge to the very end. I love that I can nit pick and see what the normal eye would not even notice. And when it all comes together, it feels pretty freaking sweet :)
I learned that I have a hard time tuning into my creative side when I'm surrounded by other design students at school. Something about the environment is distracting, and that's how I got into my little rut. I work a lot better when I'm alone at home in my own little world, not worried about anyone walking by and judging my work. That's really how I finally finished this project... by listening to my inner self telling me to go home. It seemed like the wrong thing to do at the time, but I know if I stayed I would have never completed it to my satisfaction.
What do you all think? Would you want to read this newsletter? Have you ever had any similar frustrations during the creative process? How do you deal?